Michael Gerrity Released in late 2018 as an around the world residential or commercial property advertising platform, the company has given that progressed well beyond a vast listings market, now offering its own GLS subscriptions and API information services. Today, it boasts tens of thousands of registered platform users and hosts more than 3.2 million active home listings across all categories each month in 112 nations– and growing. It’s a scale hardly ever matched today.
Founder Michael Gerrity explains the effort less as interruption and more as commercial re-engineering.
“The global real estate industry was seriously underserved in a lot of markets,” Gerrity said in an interview. “So, we built the listing facilities to service it. It’s just that simple.”
A Structural Difficulty to the MLS Design
The company’s next phase is structural. INTERNATIONAL LISTINGS is executing a full-stack AI restore that will incorporate listing distribution, client relationship management, digital micro-targeting, and transaction workflows into a single, globally unified, open-access MLS platform spanning all residential or commercial property classifications worldwide, available in several languages. The relaunch is arranged for year-end 2026.
The move positions the company in direct contrast to the conventional multiple listing service structure that has actually controlled the U.S. housing industry for years. More than 500 regional MLS systems operate across the United States alone, most operating as closed, member-only databases governed and run by local or regional Real estate agent associations.
INTERNATIONAL LISTINGS, a portfolio company of World Residential or commercial property Markets, means to invert that model.
“Unlike standard MLS platforms, which restrict access to local broker members, ours will be open to everybody– consumers, specialists, and companies worldwide,” Gerrity said. “Anyone will be able to publish and browse listings across all home types, markets, and languages.”
At its core, GLOBAL LISTINGS “borderless MLS” architecture operates individually of any trade associations’ guidelines and geographical jurisdictions– an intentional break from the regional silos that have long defined listing distribution in the U.S. Real estate agent industry.
“These MLS systems were built for a pre-internet age,” Gerrity said. “Realty is now local, international, open and digital. The industry’s listings facilities requires to show that reality.”
A $500 Billion Expense Equation
The financial ramifications might be considerable.
According to company price quotes, residential or commercial property sellers worldwide spend near $500 billion yearly on customer acquisition and marketing expenses tied to approximately $18 trillion in annual deal volume– dispersed throughout more than 120 million sellers for all categories of realty.
“That’s an extraordinary drag on the system,” Gerrity said. “Our objective is to cut those seller expenses in half over the next years.”
The platform will be open worldwide to all representatives, brokers, designers, homebuilders, proprietors, property managers, institutional investors, banks, REITS and federal government entities– efficiently collapsing standard circulation layers and making it possible for direct digital micro-targeting of high-probability buyers, tenants and investors– on a planetary scale.
If effective, the model would represent a structural compression of international selling costs– possibly conserving sellers hundreds of billions of dollars annually.
Ending Purchaser Browse Fragmentation
For purchasers, the issue is less cost than chaos.
Consumers presently browse an estimated 10 million property-related sites worldwide, spread throughout jurisdictions, languages and possession categories. Cross-border home searches stay particularly disjointed, often requiring manual query and inconsistent information requirements.
INTERNATIONAL LISTINGS aims to centralize that sprawl into a single AI-driven discovery engine– aggregating global inventory into one searchable environment.
“Today, consumers bounce in between many regional websites simply to piece together a view of the marketplace,” Gerrity stated. “We’re building one unified, intelligent home search experience for hundreds of millions of monthly users one day.”
The AI restore will include multilingual search, predictive matching, automated information normalization and targeted buyer-seller alignment tools developed to increase transaction likelihood while minimizing friction.
From Shadow Network to AI Market Infrastructure
For now, GLOBAL LISTINGS operates surrounding to– not within– the existing Real estate agent MLS structure. Gerrity describes the platform as a “shadow MLS environment,” silently scaling across borders while standard MLS systems stay geographically constrained, and secured limitless legal battles, crippling administrations, user guidelines and grass wars.
But he is explicit about his long-term ambition.
“We’re constructing a new type of platform– one that works for its users, not against them,” Gerrity said. “Initially we will watch the existing MLS environment. With time, as we get further traction, market forces will eventually determine which system much better serves the true interests of both realty experts and customers.”
If the company’s brand-new borderless MLS achieves success, it could represent among the most substantial structural shifts in property circulation considering that the internet initially put listings online.
In an industry long specified by legacy systems and fragmentation, GLOBAL LISTINGS is wagering that the future comes from combined, open and intelligent infrastructure suppliers– instead of local gatekeepers.